In this engaging video, viewers will be treated to a comprehensive session led by the talented Maxon Trainer, Elly Wade. Watch as she demonstrates a dynamic logo simulation, utilizing a well-known sportswear brand's emblem to showcase the inflating animation technique. The tutorial covers not only animation but also delves into the creation of stunning lighting effects and the crafting of diverse materials and textures that bring the project to life. The video concludes with a tutorial on producing a stylized masking effect in After Effects, offering a complete workflow for 3D and motion graphics enthusiasts. Stay tuned for the release of project files and explore more from Maxon's events and training resources.